Have you ever wondered who the richest MMA fighter in the world is? The popularity of mixed martial arts is continuously growing around the world.
There are some wealthy fighters. Mixed martial arts (MMA) has surpassed boxing in popularity, and fighters' net worths are starting to reflect this.
The fighters often sign contracts for a set number of fights at a fixed price every time they enter the Ring.
For MMA fighters, sponsorships and endorsements are other significant sources of income. The highest-paid MMA competitors aren't usually the highest-paid in the ring.
Many fighters get most of their pay from PPV sales and sponsorships in mixed martial arts. There are many well-known fighters with whom you may not be familiar.
Below we have listed the top 20 wealthiest MMA fighters in the world.
20 Richest MMA Fighters In The World
Michael Bisping | $9 Million |
Conor McGregor | $200 Million |
Rorion Gracie | $50 Million |
Khabib Nurmagomedov | $40 Million |
Georges St-Pierre | `$30 Million |
Brock Lesnar | $25 Million |
BJ Penn | $22 Million |
Tito Ortiz | $20 Million |
Fedor Emelianenko | $20 Million |
Wanderlei Silva | $20 Million |
Randy Couture | $17 Million |
Chuck Liddell | $12 Million |
Frank Mir | $11 Million |
Alistair Overeem | $10 Million |
Chael Sonnen | $10 Million |
Junior Dos Santos | $10 Million |
Yoel Romero | $10 Million |
Donald Cerrone | $10 Million |
Jose Aldo | $9 Million |
Name | Net Worth |
Ronda Rousey | $13 Million |
20. Michael Bisping - $9 Million
Michael Gavin Joseph Bisping has a net worth of $9 million.
Michale is a retired mixed martial artist, actor, sports analyst, and commentator.
He earned almost $500,000 excluding PPV cuts when he successfully defended his belt against Dan Henderson and lost it to St-Pierre. He has won the Light Heavyweight division of The Ultimate Fighter 3 and UFC Middleweight and Cage Rage championships.
Bisping got his first payment from his Reebok sponsorship at UFC 189. He appeared as a special guest referee at the Cage Warriors matches Enter The Wolfslair in 2005 and CWFC: Strike Force 6 in 2006.
He battled against Spirit MC and PRIDE veteran Denis Kang at UFC 105 in 2009. Both Kang and Bisping received a $40,000 bonus after Bisping won through second-round TKO and was named Fight of the Night.
Bisping became the UFC Middleweight Champion and the first British UFC champion at UFC 199 after knocking out his opponent in the opening round. He was given the title of Performance of the Night.
He formally announced his retirement from MMA fighting in 2018. Bisping explained his decision to leave MMA on The Joe Rogan Experience, stating that he had injured his eye during the fight with Kelvin Gastelum.
19. Jose Aldo - $9 Million
Jose Aldo da Silva Oliveira Junior has a net worth of $9 million.
Jose is a former professional Brazilian mixed martial artist.
He is recognized as one of the greatest mixed martial artists of all time and the best featherweight. He has won several titles in MMA fighting.
Aldo moved up to lightweight and fought against famed Luciano Azevedo in November 2005 and won the opening round.
He won the first-ever UFC featherweight title belt and was named the division's first champion at UFC 123.
Aldo is a black belt in Brazilian Jiu-jitsu and the Luta livre wrestling style. He has the most victories and knockouts in the UFC and WEC featherweight divisions.
18. Donald Cerrone - $10 Million
Donald Cerrone has a net worth of $10 million.
Donald is a former mixed martial artist and a professional kickboxer.
According to Cbssports, he was paid $200,000 for his position as the fight's B-side. In July 2017, at UFC 214, when he lost to Robbie Lawler, he earned a payout of $155,000.
Donald started his career at the Freedom Fighters gym in Commerce City, Colorado, and was signed to compete in the WEC.
He competed against WEC Lightweight Champion Jamie Varner at WEC 38, losing by a technical split decision. The fight was competitive and he was named Fight of the Night.
In 2014, Jim Miller and Cerrone faced off at UFC Fight Night 45. He was the first fighter to knock Miller out in a professional fight in the second round with a head kick and punches. Cerrone received his second Performance of the Night Bonus Award.
He leads the UFC with 20 knockdowns and the most post-fight bonuses. Cerrone got his title shot at the UFC lightweight title after winning eight straight fights in less than two years.
He battled against Rafael dos Anjos in the main event at UFC on Fox 17. Cerrone agreed to a new, eight-fight contract with the UFC.
In 2018, Donald and Yancy Medeiros faced off at UFC Fight Night: Cowboy vs. Medeiros, and Donald won the match. He records the most finishes in promotion with fourteen and wins promotion with twenty.
17. Yoel Romero -$10 Million
Yoel Romero Palacio has a net worth of $10 million.
Yoel is a professional Cuban mixed martial artist who plays in the light heavyweight division for Bellator MMA.
According to mmasalaries, his total MMA fight earnings are worth $2,511,000, and his biggest payout is $430,000 from his match against Robert Whittaker at UFC 213.
Yoel is a former freestyle wrestler and he has won an Olympic silver medal and a gold medal. He is currently ranked fourth among light heavyweights in Bellator.
He made his professional debut in 2009 with Sascha Weinpolter and won the match. Yoel made his UFC debut in 2013 with a win over Clifford Starks in a knockout.
In 2014, Romero faced Derek Brunson at UFC Fight Night 35. Romero was behind Brunson for the first two rounds, and Brunson was knocked out in the third round by punches and elbows to the body. They both earned a $50,000 fight night bonus award.
In 2016 he battled against Chris Weidman, the former middleweight champion, at UFC 205. He received a Performance of the Night bonus after winning the fight by knockout in the third round.
Romero was supposed to face Melvin Manhoef at Bellator 280 on May 6, 2022. But Manhoef withdrew from the fight due to a hand injury, and the match was replaced by Alex Polizzi.
16. Junior dos Santos -$10 Million
Junior dos Santos has a net worth of $10 million.
Santos is a professional wrestler and mixed martial artist who plays in the Heavyweight division of Eagle FC.
He was a former professional UFC Heavyweight wrestler who now competes for All Elite Wrestling (AEW).
According to thesportsdaily, his total career earnings is $7,110,000. He received a total of $200,000, which includes the win bonus, making him the PPV's highest-paid competitor.
He faced newcomer Stefan Struve at UFC 95 in February 2009 and won by knockout at the 54-second mark of the opening round.
In 2010, he faced Gabriel Gonzaga at UFC Live: Vera vs. Jones and won a first-round knockout round. He faced off against Ben Rothwell at UFC Fight Night 86 in 2016 and won by unanimous decision.
Santos defeated Cain Velasquez in a first-round knockout at UFC on Fox 1 in 2011 and won the heavyweight title. In 2019 he defeated Derrick Lewis in the main event of UFC on ESPN+ 4 and won the fight of the night award.
He battled with Jairzinho Rozenstruik at UFC 252 in 2020, but he was defeated by knockout in round two. He made his Eagle FC debut in 2022 against Yorgan De Castro at Eagle FC 47.
15. Chael Sonnen - $10 Million
Chael Patrick Sonnen has a net worth of $10 million.
Chael is a retired mixed martial artist, MMA analyst, and an American submission grappling promoter.
He started his MMA career in 1997 and battled for the Ultimate Fighting Championship (UFC). He attempted competitions for the UFC Middleweight and Light Heavyweight titles.
He has also battled in Pancrase, World Extreme Cagefighting, and Bellator MMA. He started working as an MMA analyst for ESPN in 2014.
Sonnen competed in the Light Heavyweight division in the UFC fight against Renato Sobral at UFC 55. He lost to jiu-jitsu champion Demian Maia at UFC 95 during his first fight for the club since UFC 60.
In 2017, Sonnen made his professional MMA debut in the Bellator 170 main event against UFC Light Heavyweight Champion and UFC Hall-of-Famer Tito Ortiz.
He competed against Quinton Jackson in the Bellator Heavyweight World Grand Prix Tournament in 2018. Sonnen was named as an expert analyst for Global Force Wrestling (GFW) in 2015.
14. Alistair Overeem -$10 Million
Alistair Cees Overeem has a net worth of $10 million.
Alistair is a kickboxer and a professional heavyweight mixed martial artist.
He has endorsements from the juice nutrition company F3 nutrition. He competed in his first professional mixed martial arts fight at the age of 19.
Alistair competed in the Pride Middleweight Grand Prix in 2005 and won by submission against UFC Light Heavyweight Champion Vitor Belfort in the first round.
He got a place in the Pride Total Elimination Absolute Openweight Grand Prix in 2006. He battled against Fabricio Werdum, a specialist in Brazilian jiu-jitsu, and was defeated by kimura in the second round.
In 2010, Overeem defended his Strikeforce Heavyweight Championship against Brett Rogers at Strikeforce: Heavy Artillery. In the first round, he won a TKO victory.
He signed a contract with the UFC in 2011. He competed in his first professional kickboxing match under K-1 rules at 17.
Overeem made his UFC debut against Brock Lesnar in the main event of UFC 141 on December 30, 2011.
He is known as one of the sport's most well-rounded heavyweights and is recognized for his prowess and strength in the striking field.
13. Frank Mir - $11 Million
Francisco Santos Mir III has a net worth of $11 million.
He is an American MMA who competed for Bellator in the heavyweight division.
He spent sixteen years competing in the Ultimate Fighting Championship (UFC). He has the record for both finishes and submission victories in the history of the UFC Heavyweight division.
Mir fought for the UFC from 2001 to 2016, the oldest continuous run of any fighter in UFC history. He faced up against Jerome Smith for the first time as a professional on July 14, 2001, at HOOKnSHOOT: Showdown.
After two rounds, Frank was declared the winner by unanimous decision. At UFC Fight Night 9, he set to face kickboxer Antoni Hardonk, but he was forced to withdraw due to a shoulder injury.
He defeated Hardonk at UFC 74 by kimura in the first round. He has defeated Brock Lesnar and Tank Abbott and was the first to defeat and knock out Antonio Rodrigo Nogueira.
In 2011 at UFC 130, he competed against former IFL Heavyweight Champion Roy Nelson. He won unanimously by maintaining constant pressure and superior control.
Mir won the state wrestling title in Nevada in 1998. He won the 2007 NAGA Absolute Division and won the title of Sherdog Comeback Fighter of the Year in 2008. He is a black belt in Brazilian jiu-jitsu.
12. Chuck Liddell -$12 Million
Charles David Liddell has a net worth of $12 million.
Chuck is a former mixed martial artist and light heavyweight champion in the UFC.
In his UFC career, he has fought 23 times in total. In 1998, he made his UFC debut at UFC 17 in Mobile, Alabama, defeating Noe Hernandez.
Liddell was known as the top contender for the UFC Light Heavyweight Championship. He made $1,000 from his first UFC battle.
Chuck made roughly $100,000 by UFC 47 when he fought Tito Ortiz, but by the end of his career, he was getting paid $500,000 every fight, win or lose.
He competed in the Pride 2003 Middleweight Grand Prix competition as the UFC's authorized representative. In the opening round of the competition, Liddell defeated expert Muay Thai fighter Alistair Overeem.
He became well-known as "The Iceman" during his career as a fighter. He served as a coach for The Ultimate Fighter's first season in early 2005.
Randy Couture and Liddell faced off for the light heavyweight championship at UFC 52 in 2005.
Liddell, who was already the UFC Light Heavyweight Champion, blocked Couture's move for a punch with a right hand to the head, knocking Couture out immediately.
He became the first UFC fighter to feature on the cover of ESPN The Magazine.
11. Ronda Rousey - $13 Million
Ronda Jean Rousey has a net worth of $13 million.
Ronda is a former judoka and mixed martial artist.
Ronda started her mixed martial arts career in 2011 with King of the Cage. She is well-recognized for her involvement in the Ultimate Fighting Championship (UFC).
She won bronze in judo at the 2008 Summer Olympics. Rousey participated in the UFC's first female fight and became the division's first Women's Bantamweight Champion.
She signed with WWE in 2018, and at WrestleMania 34, she made her professional wrestling debut. She signed with WWE and competes on the SmackDown brand.
She is the only female champion in the UFC and the WWE and the only female leading a pay-per-view event in both organizations. Rousey was chosen as the best female athlete of all time in a 2015 ESPN fan vote.
In 2014, it was announced that Ronda Rousey would face Alexis Davis in the co-main event of UFC 175 to defend her women's bantamweight title. She knocked out the opponent to win in 16 seconds.
Rousey and Holly Holm faced off in the main event of UFC 193 in 2015. Holm out-struck Rousey, who was eventually knocked out in round two with a head kick, breaking her unbeaten record and losing the belt. Rousey and Holm each received a $50,000 Fight of the Night prize after the match.
She has endorsement deals with brands like Monster headphones, Reebok, Carls Jr., and Metro PCS. She has also appeared on the big screen due to the fame she gained in her sport.
Ronda appeared as the host of Saturday Night Live in 2016. She also has a guest appearance on NBC's Blindspot and acted in films like The Expendables 3, Entourage, and Furious 7.
10. Randy Couture - $17 Million
Randall Duane Couture has a net worth of $17 million.
Randy is a former mixed martial artist and Greco-Roman wrestler.
He is a fomer U.S Army segeant and an American actor. During his MMA career, he took part in a record 16 title fights while winning three heavyweight and two light heavyweight titles in the UFC.
His latest fight with Lyoto Machida marked his 24th UFC fight, and he had the most title reigns with six. He was an Olympic wrestling substitute and worked for Oregon State University as a strength and conditioning coach and assistant wrestling coach for most of his career.
Randy is known as a tight and ground-and-pound fighter who utilizes his wrestling skills to perform takedowns, gain top position, and repeatedly strike the opponent on the bottom.
In 2001, Couture won via tight decision at UFC 31, and in the rematch at UFC 34, he won by technical knockout. He is the oldest champion in MMA history and the only UFC competitor to achieve Hall of Fame status after winning a championship.
He competed in a four-man heavyweight tournament at UFC 13 in 1997 to make his professional mixed martial arts debut. Couture signed a deal with Bellator to serve as a coach on the first season of their reality series, Fight Master: Bellator MMA in 2013.
9. Wanderlei Silva - $20 Million
Wanderlei Cesar da Silva has a net worth of $20 million.
Wanderlei is a former mixed martial artist who plays for the American-based Ultimate Fighting Championship (UFC) and Japan's Pride Fighting Championships.
He won the 2003 PRIDE Middleweight Grand Prix Tournament and the old PRIDE Middleweight Championship. He participated in heavyweight and light heavyweight fights for Bellator MMA.
Silva holds the record for the most victories, knockouts, title defenses, and winning streaks in the history of PRIDE. He defeated Dilson Filho with a right elbow during BVF 6 on November 1, 1996, in his first professional fight.
Silva finished his IVC career by defeating Eugene Jackson through submission at the IVC 10 event in 1999 to win the cruiserweight title for the promotion.
He made his PRIDE debut in 1999 against Carl Ognibene at the Pride 7 event. The reputation of Silva as a formidable MMA fighter grew as he established a successful 5-year victory record in the middleweight class of Pride.
He won 18 straight fights in PRIDE. Silva signed a multi-fight contract with Bellator MMA in 2016. His attacking striking and use of hooks, soccer kicks, and smashes were his key strengths.
8. Fedor Emelianenko - $20 Million
Fedor Vladimirovich Emelianenko has a net worth of $20 million.
Fedor is a heavyweight mixed martial artist, judoka, and sambist.
He is a competitor for Bellator MMA and Rizin Fighting Federation. He has succeeded in several sports, most notably the MMA Pride Fighting Championships, FIAS World Combat Sambo Championship, and the Russian Judo Federation National Championship.
He started his MMA career in 2020 with four straight victories. He has received many MMA honors. Fedor was regarded as the best MMA fighter of the 2000s by Sports Illustrated and other magazines.
Emelianenko made his Pride Fighting Championships début in 2002 against Semmy Schilt, whom he beat by unanimous decision. He won the RINGS King of Kings 2002 competition.
He agreed to compete in Pride's Heavyweight Championship at Pride 25 in 2003 against the strongly favored Antonio Rodrigo Nogueira. In the 2004 Grand Prix semifinals, Emelianenko faced Naoya Ogawa, an Olympic silver medalist, and six-time All-Japan Judo Champion.
He defeated Ogawa quickly, winning an armbar, and compete against Antonio Rodrigo Nogueira for the second time in his career. Emelianenko's Pride Heavyweight title defense was against 2001 K-1 World Grand Prix champion Mark Hunt at Shockwave in 2006
Emelianenko signed a multi-fight contract with Bellator MMA during the Bellator 165 show. In 2018, he fought Frank Mir at Bellator 198 and won by first-round TKO.
He is known as a striker and regarded as being exceptional in all aspects of the MMA game.
7. Tito Ortiz - $20 Million
Jacob Christopher "Tito" Ortiz has a net worth of $20 million.
Tito Ortiz is a well-known mixed martial artist and politician.
He became well-known while competing in the UFC and established himself as one of the best wrestlers in the sport. He finally captured the UFC Light Heavyweight Championship but later switched to Bellator MMA.
He was one of the sport's first well-known figures, along with opponents like Chuck Liddell and Randy Couture. After his battles with Liddell, Forrest Griffin, and Ken Shamrock, Ortiz emerged as the top pay-per-view attraction of 2006.
He serves as the CEO of the MMA clothing and gear company Punishment Athletics. He was inducted into the UFC Hall of Fame for the ninth time in 2012.
Ortiz made his mixed martial arts debut at UFC 13 in 1997 while still a college student, fighting for no reward money or contracts. Randy Couture, who had beaten Chuck Liddell to win the interim title at UFC 43 in September 2003, faced up against Tito Ortiz at UFC 44.
When Ortiz took a break from the UFC in February 2005, he received offers from a number of organizations, including the World Fighting Alliance and the PRIDE Fighting Championships, among others.
Numerous promoters, including the now-defunct EliteXC, Affliction, and the American Fight League, contacted Ortiz when he left the UFC. However, a condition in his previous UFC contract prevented him from joining or competing for any other organization until about April–June 2009.
Ortiz quit MMA after his defeat to Griffin and founded Sports Management Inc and Primetime 360 Entertainment as a management company.
6. BJ Penn -$22 Million
Jay Dee "B.J." Penn II has a net worth of $22 million.
BJ Penn is a former mixed martial artist who competed in the Ultimate Fighting Championship.
Penn has participated in the Heavyweight/Openweight, Middleweight, Welterweight, Featherweight, and Lightweight weight classes. He was the first American to win a gold medal at the world jiu-jitsu championship.
He is the second fighter in UFC history to win titles in several different weight divisions. Penn became the first person to be inducted into the UFC Hall of Fame's Modern-era wing in 2015.
He was regarded as one of the world's best mixed martial artists, pound for pound. He returned to the UFC and won the UFC Lightweight Championship after a period in which he only fought for K-1.
Before losing his championship to Frankie Edgar, he successfully made a record-breaking three-title defense. Penn started learning Brazilian Jiu-Jitsu with Ralph Gracie, and in 1997, Penn received his purple belt from Gracie.
He made history by becoming the first non-Brazilian to triumph in the black-belt category of the World Jiu-Jitsu Championship, which was held in Rio de Janeiro, Brazil.
Due to the Ultimate Fighting Championship's interest in his World Jiu-Jitsu Championship successes, he decided to switch to mixed martial arts.
Penn made his professional mixed martial arts debut for the organization on May 24, 2001. He was ranked in the top five in the FightersOnly!Magazine 100 Greatest Fighters in history.
5. Brock Lesnar - $25 Million
Brock Edward Lesnar has a net worth of $25 million.
Brock is a former mixed martial artist and a professional wrestler.
Brock is recognized for his career in the WWE, where he won the overall world championship eight times. He has also had modest success in professional football and the UFC.
He has won every major heavyweight championship in the National Collegiate Athletic Association, the WWE, the Ultimate Fighting Championship, and New Japan Pro-Wrestling (NCAA).
He joined the World Wrestling Federation, and in 2002, at the age of 25, he became well-known in the sport by taking home the WWE Championship. Before entering the WWE in 2000, he started as an amateur wrestler.
He joined NJPW in 2005 and won the IWGP Heavyweight Championship. He signed a contract with the UFC in 2008 after starting his MMA career in 2007.
He won the UFC Heavyweight Championship quickly but was unable to compete in 2009 due to diverticulitis.
In his senior season, he defeated Stephen Neal to win the 2000 National Collegiate Athletic Association (NCAA) Division I heavyweight wrestling championship.
Lesnar made his comeback to the WWE on April 2, 2012, during Raw, where he confronted John Cena and gave him an F-5.
He was set to compete against WWE Champion AJ Styles in a Champion vs Champion non-title match at Survivor Series following his championship victory. Lesnar signed a sponsorship agreement with Dymatize Nutrition in 2009.
4. Georges St-Pierre -$30 Million
Georges St-Pierre is a net worth of $30 million.
Georges is a former mixed martial artist and a well-known actor.
He is recognized as one of the best fighters in the history of mixed martial arts (MMA), and he won two division titles in the Ultimate Fighting Championship (UFC).
He was the UFC Welterweight Champion three times between 2006 and 2008, winning the belt twice and the interim title once.
Georges was the top-ranked welterweight in the world for many years according to Sherdog and many other magazines. According to Fight Matrix, he is the greatest MMA welterweight of all time and the most successful fighter in MMA history.
He was selected as the Canadian Athlete of the Year by Rogers Sportsnet. Pierre appeared as a trainer on the Spike TV program The Ultimate Fighter 4: The Comeback, which featured competitors who had previously competed in UFC events.
St-Pierre faced Matt Serra in a rematch at UFC 83 in 2008 to decide who would be the undisputed welterweight title. He received the Canadian Athlete of the Year award, and in 2020, he was inducted into the UFC Hall of Fame.
He established the GSP Foundation, a nonprofit organization dedicated to reducing bullying and promoting young sports participation.
3. Khabib Nurmagomedov - $40 Million
Khabib Nurmagomedov has a net worth of $40 million.
Khabib is a former mixed martial artist who competed in the lightweight division of UFC.
He was inducted into the UFC Hall of Fame on June 30, 2022, and is known as one of the best mixed martial artists. He is an MMA promoter, well known for supporting the Eagle Fighting Championship (EFC).
Khabib announced in 2019 that he serves as the SalamPay brand ambassador. Also, he receives sponsorship from well-known brands like Gorilla Energy, Reebok, and Toyota
He faced off against Dustin Poirier in the main event of UFC 242 in 2019 and received his second Performance of the Night bonus prize.
Nurmagomedov spent $1 million to buy the Russian MMA promotion Gorilla Fighting Championship (GFC) after retirement. He was named an "Honorary Citizen of Grozny" at UFC 229 and got a Mercedes car.
The UFC stated that Nurmagomedov would face Conor McGregor in UFC 229 for the first defense of his lightweight championship. It was his first-round loss in his UFC career.
After the fight with the Irishman, Khabib's record increased to 27-0, which was the longest winning streak in UFC history. The event brings 2.4 million pay-per-view purchases.
2. Rorion Gracie -$50 Million
Rorion Gracie has a net worth of $50 million.
Rorion is a former Brazilian mixed martial artist, writer, producer, lawyer and the co-founder of Ultimate Fighting Championship.
He is known as an MMA legend. He is renowned for promoting the Gracie/Brazilian Jiu-jitsu style and holds a 9th-degree red belt in mixed martial art.
He prepared Hollywood star Renne Russo for the movie and worked with the stunt double as a fight choreographer for Lethal Weapon 3. In 2006, Black Belt Magazine honored him as Instructor of the Year.
Rorion collaborated with businessman and promoter Art Davie to establish the Ultimate Fighting Championship (UFC). He founded the first Gracie Jiu-Jitsu Academy in Torrance, California, in 1989 with his brothers, Royce, Rickson, and Royler.
He launched The Basics of Gracie Jiu-Jitsu, a five-volume training video series including a special edition volume, in 1991. He wrote and launched the book The Gracie Diet in 2010.
1. Conor McGregor -$200 Million
Conor Anthony McGregor has a net worth of $200 million.
Conor is a former Irish mixed martial artist and a lightweight double champion and Ultimate fighting Championship featherweight.
He has been the main attraction for the five most popular UFC pay-per-view events. The most PPV purchases for an MMA event were made for his fight with Khabib Nurmagomedov at UFC 229.
In North America, 4.3 million people watched his boxing battle with Mayweather on pay-per-view, which is the second-highest number in combat sports history.
In 2008, he competed in his first professional mixed martial arts match as a lightweight and defeated Gary Morris through TKO in the second round. In 2017, he earned $130 million from his boxing match against five-time world champion Floyd Mayweather Jr.
He has sponsorship deals with Bud Light, Monster Energy, Beats by Dr. Dre, and Reebok. His sponsorship deals totaled $7 million in 2017, and McGregor reached an agreement with Burger King in 2018.
He introduced Proper No. Twelve Irish whiskeys in 2018 sold in Ireland and the US. Since its launch, the brand has sold hundreds of thousands of bottles.